16 Days of activism
The 16 Days of Activism Against Abuse kicked off on 25 November 2009 (International Day of No Violence Against Women) and runs until 10 December 2009 (International Human Rights Day) in South Africa.
A bit about the campaign:
This year, in conjunction with media partners SAfm, City Press, GreaterGood SA and MXit, as well as Anything Goes Video Production and Flat Stanley (who have given The Foschini Group CSI full rights to use their track ‘Song for the Broken Hearted’), the concept is to support 16 charities for 16 days charities who all support victims of abuse.
Sixteen short listed non-profit organisations that meet the required CSI criteria each receive a R20,000.00 donation towards their work from TFG CSI.
The rationale behind this interactive campaign is that there are a large number of NPOs that are not widely recognised or acknowledged for their support of victims of abuse. By assisting them in increasing their exposure to the public, the campaign aims to build their profiles and to kick start support by providing the donation.
Click on the badge to the left to find out more. Well done to everyone involved with this incredibly worthy initiative.
