Press release: New job site turns recruitment on its head
Stop wasting your time sifting through CVs – and get the candidates you want
8 March 2010 – According to the 2010 Grant Thornton International Business Report, lack of availability of a skilled workforce is South African business owners’ largest (34%) constraint to growth, for the fourth year in a row. Yet, employers have been trying to chase down these scarce skills using the same ineffective recruitment tactics for years.
The founders of JobCrystal, the only interactive talent management portal in South Africa, decided that there had to be a better, faster and cheaper way to recruit than the way they had always done it. When they couldn’t find one, they decided to invent it, and the outcome was JobCrystal.
JobCrystal changes the way companies recruit by putting employers directly in touch with a 60,000-strong pool of top tier candidates. It then gives them the in-depth analytical tools to quickly identify the most appropriate candidate for the position and their organisation. A scientific combination of some clever analytics and a sophisticated referral network is used to match candidates and employers. In addition, candidates are matched to the company’s culture as well as on skills and experience, further improving the hiring success rate.
Because companies can talk directly to candidates themselves via JobCrystal, it bypasses the lengthy, costly and inefficient process involving recruitment agencies. Once logged into JobCrystal, it takes as little as five minutes to be put in touch with suitable candidates.
“I am sure many companies would agree that traditional recruitment is seldom more than a crude game of snap, with employers wasting their time and money interviewing inappropriate candidates unsuitable for the organisation and position. What’s more, they probably had to wait a number of weeks to get their hands on the CVs in the first place,” said Kevin Laithwaite, Managing Director of JobCrystal.
“We remove the fuzziness in the recruitment process by making the filtering and matching process scientific. Our aim is to deliver employers 10 exceptionally strong candidates, three of whom they interview, and one of whom they hire, in the shortest possible length of time. We’re so confident the system works, that we offer a six-month money back guarantee!”
JobCrystal focusses on candidates looking to earn R150,000 per year and more. It charges a flat fee per successful placement, with no upfront charges. Companies including Allan Gray, Protea Hotels, Santam and Foschini are using JobCrystal to source candidates.
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About JobCrystal
JobCrystal turns traditional hiring on its head by placing employers directly in touch with a pool of passive jobseekers. The online service is highly automated and cleverly matches candidates with employers, making using the interactive talent management portal faster, cheaper and more effective than any other way of recruiting. Founded by Kevin Laithwaite and Karl Westvig and launched in August 2009, JobCrystal is already being used by companies including Allan Gray, Santam, Foschini and Protea Hotels.
For more information please visit: www.jobcrystal.co.za (for jobseekers) or www.jobcrystal.co.za/talent (for employers)
Released on behalf of JobCrystal by:
Vanessa Clark
Twokats Communications
Ph: +27 82 335 1117
Email: Vanessa.clark@twokats.com
Web: www.twokats.com


